My Projects
This section features a collection of websites I’ve designed and developed, along with detailed examples of my professional work, demonstrating my expertise in web design, digital marketing, and project execution.


Since launching the website for KANYA Coffee Export, the company has seen significant digital growth and lead generation results driven by strategic SEO implementation and conversion-focused design. Within just 3 months, organic traffic increased by +250%, with monthly visitors rising from 1,200 to over 4,200—primarily from high-intent searches like “Guji coffee exporter” and “Yirgacheffe coffee beans wholesale”. Targeted landing pages and optimized product descriptions helped the site rank on Page 1 of Google for 8+ competitive keywords, including “Ethiopian specialty coffee export”.


KANYA Coffee Export




APL Logistics
Following the launch of the APL Logistics website, organic traffic grew by 320% in 4 months, increasing monthly visitors from 1,800 to 7,500+. The site ranks in the top 3 for 12+ key search terms like “global supply chain solutions”, driving over 150 qualified leads and a 35% increase in new clients.




Sheromeda E-commerce
After developing Sheromeda.com, organic traffic surged by 280% within 3 months, growing monthly visitors from 2,500 to over 9,500. Optimized site architecture and fast load times boosted rankings to top 5 for 15+ competitive keywords like “Ethiopian clothing online” and “buy electronics Ethiopia”. Enhanced UX and mobile responsiveness contributed to 200+ daily leads and a 40% increase in vendor sign-ups.




Ssense
Following the development of SSENSE’s platform, organic traffic increased by 350% within 4 months, growing monthly visitors from 10,000 to over 45,000. Strategic SEO and optimized content helped the site rank top 3 for 20+ high-traffic keywords such as “luxury streetwear” and “designer fashion online”. Enhanced site speed and mobile design led to 500+ daily conversions and expanded global reach to 114 countries.




El-Hadar Engineering PLC
El-Hadar Engineering PLC, based in Addis Ababa, Ethiopia, specializes in aluminium, steel structure, and electromechanical services, including the supply and installation of windows, doors, handrails, curtain walls, and frames .




Shemach
Shemach is an Ethiopian B2B e-commerce platform revolutionizing how small retailers restock by connecting them directly to FMCG suppliers via a mobile app.
About Me
I'm a dedicated web developer with a B.Sc. in Software Engineering from Addis Ababa Science and Technology University. My academic background, coupled with a keen eye for detail and a love for problem-solving, fuels my passion for building scalable and performant applications. I thrive in collaborative environments , I am always eager to learn new technologies and methodologies to deliver impactful digital solutions and bring ideas to life with code.
My Tech Stack
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What Drives Me
B.Sc. Software Engineering
Addis Ababa Science and Technology University. This academic foundation provided me with strong problem-solving skills and a deep understanding of software development principles.
Passion for Innovation
I'm driven by creating innovative solutions that solve real-world problems and enhance user experiences.
Continuous Learning
The tech world is ever-evolving, and I'm committed to lifelong learning to stay at the forefront of development trends.